Professional Series: Chicago Communicators

My colleague and me at a PCC lunch and learn.

As part of my professional series, I’ve asked coworkers and friends to share their advice for young professionals. Today, my coworker Natalie is discussing her experiences at networking events, specifically for communications professionals in Chicago. 

For young professionals, networking can seem a bit intimidating and overwhelming. I’m a pretty introverted person, and it used to be very difficult for me to approach the topic of business when I was at parties or events. I was afraid I would seem too pushy if I asked someone about job opportunities at their company.

After speaking with my colleagues, I learned that an easy, less stressful way to network is to join a local networking group. These groups host seminars and events in a fun, relaxed environment (like a bar or restaurant), but they’re structured in a way where you don’t feel uncomfortable talking about business. Most of the events are held during the week after work hours, and it feels much more natural to talk about business while you’re in the middle of the work week, rather than on the weekends. Continue after the jump to learn about three top networking associations in Chicago. Continue after the jump to learn about three top networking associations in Chicago.

– Natalie, Communications Professional
Chicago

My communications coworkers at the PRSA Skyline Awards

PRSA
My first networking event was with the Chicago chapter of the Public Relations Society of America (PRSA). PRSA is a national organization with over 100 chapters (Chicago’s is the fourth largest). It puts an emphasis on education and offers panels, workshops and webinars for their members to learn more about the public relations industry.

My colleague and me at a PCC lunch and learn

Publicity Club of Chicago
I also got the privilege to attend the Golden Trumpet Awards hosted by the Publicity Club of Chicago (PCC). This group has a local focus – they hold monthly luncheons with Chicago journalists, giving PR professionals a chance to meet some of the journalists they pitch to on a daily basis.

Communications Groups
Public relations groups are wonderful for learning about the industry, but it also might be a good idea to join a broader communications group. Organizations like the Chicago Interactive Social Club (CISC) or the International Association of Business Communicators (IABC) can expose you to other related fields, such as advertising or marketing. Meeting more communications professionals could lead to great opportunities for new business.

How to Find Your Perfect Group
There are several benefits to networking groups, but if you’re considering joining one, keep these things in mind:

• What’s your plan? Why do you want to join a group? Is it to get involved with leadership opportunities? Is it to meet new people? Or is it just so have something on your resume? Know what you want, and then find a group to meet your needs.
• What’s your budget? These groups could cost as much as $300 per year, so make sure you have the budget for a group before committing. Some companies will compensate you for group memberships as a form of professional development, so check to see what your company’s standards are.
• How much time are you willing to spend? These groups require commitment, so before you sign up, make sure you can dedicate the time. If you’re spending all of this money on a membership, make sure you really take advantage of all the opportunities.

And remember: if you’re on the fence about any groups, you can attend some of their events see how you like them before you become a member. Good luck!

– Natalie

Photos via Publicity Club Chicago, Bryan Creely